Rockefeller Center

Lobster at the Rink / Christmas Tree Lighting

The Rockefellers annual Lobster bake inspires thoughts of tradition and culinary prowess. Utilizing playful elements of celebration we focused on unusual materials. One year we printed on disposable paper bibs distributed in lobster restaurants, and most recently we presented, in a cooking net, a lobster which was printed using an engraving technique that gave a crustacean texture to the card.

Invitations to the Rockefeller Center's annual Lighting of the Christmas Tree have reflected through our unique designs and the employment of special printing techniques, the quiet, spellbinding awe evoked by the lighting of the tree.